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Gasworks

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London, 2010

Gasworks is a contemporary art institution, with a reputation for a forward thinking curatorial programme. The commission was to create a coherent recognisable and workable printed visual identity. In order to maximise printing economy a template carrying key institutional information (printed in red) was made ready across enough sheets to manage four seasons. Therefore each season one colour could be overprinted to form the various invitations, while other stationery items could be printed with an office printer.