A selection of ideas, art direction and design
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Fear and Love Campaign

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Fear and Love is the inaugural exhibition at the new Design Museum. The exhibition sets out to present the role design plays in tackling the major issues of our time and features 11 installations by designers including OMA/AMO, Hussein Chalayan, Andrés Jaque and Metahaven, each exploring an issue that inspires both anxiety and optimism. Working closely with curator Justin McGurirk, OK-RM were responsible for the campaign, exhibition design and the publication for a show which sets out to challenge the traditional perceptions of what design is and how it’s presented.

The exhibition’s title is intentionally emotive, aiming to communicate an atmosphere in which life is less stable and predictable than we remember. The images made in collaboration with Thomas Traum present a surreal landscape which draws a fine line between reality and fiction, touching on subjects as diverse as rising sea levels, surveillance networks, robotics and prosthetic limbs.

FEAR and LOVE
A campaign that presents a surreal landscape which draws a fine line between reality and fiction